BETA: Maine Magazine
Client: Beta Magazine & Matador Network
Along with my partner, Jill Piekut, I created a design sample for the fictitious new travel quarterly “BETA: Maine” Pulling from the identity and core values of the existing Beta Magazine, we chose “Texture” for our theme for the visual direction of the new magazine.
Our challenge became creating a design that related to the young, adventurous readership of Beta Magazine while still staying true to Maine’s more traditional identity. Our solution was to mix clean design and generous white space with sprinklings of bold graphics, and playful typography.